According to reports, recent streaming media subscription platform Netflix announced that the user lost by about 200,000 in the first quarter of this year, the company’s stock fell by 35% in Nasdaq. It is predicted that the number of subscriptions in the second quarter of this year will be reduced 2 million. It is understood that Netflix has more than 220 million subscribers and closer to $ 140 billion in capital, and is based on the number of users, and nearly 100 million subscribers than the second DISNEY PLUS.
The company decided to suspend the Russian service after the Russian war broke out, which means that Netflix waited for an important user group that lost approximately 700,000 Russian subscribers. In addition, it also increased its subscription price within four years, and lost approximately 600,000 subscribers.
Analysts believe that Netflix has experienced the Iceberg in the new crown epidemic, because social activities are constantly returning to normal, more and more people choose not to spend time and money in the streaming media platform, expect 22% of the 22% of pay-free media services The user will unsubscribe.
In order to achieve growth again, Netflix will even break one of its largest tabs in the future: introducing a cheaper stream subscription and intersing advertisements. CEO reed Hastings suddenly showed an open attitude towards this prohibition, and explained that advertising support may make sense to Netflix development, Netflix hopes to develop this in the next year to two years. s solution.
Post time: Apr-22-2022